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COLUMNS
3 433 East Monroe
Print Entrepreneurs Drive Change
By Andy Brown
6 President’s Message
The Challenge of Being Customer-Driven
By Bob O’Connell

FEATURES
8 Time to Reduce Your Vendor List
Distributors can maximize efficiency and grow profits by establishing preferred vendor programs.
By Andy Brown
40 Trailblazers Pass the Torch
When print executives retire, will there be enough young leaders to keep the fires going?
By Rebecca Trela

DEPARTMENTS
20 Smooth Operations
FTP software makes large-file transfer a cinch.
By Andy Brown
54 Mailing and Fulfillment
The first step to piecing together a direct mail campaign is purchasing the right list.
By Andy Brown
56 Green Scene
An Ohio distributor builds an eco-friendly business and attracts clients.
By Rebecca Trela

COVER STORY
22 How to Thrive in a Mature Industry
Seven strategies for reinventing your distributorship.
By Andy Brown
28 Profiles in Printing
Distributors across the country respond to the industry’s changes with innovative business models focused on solving customers’ problems.
By Print Solutions Editors

IN EVERY ISSUE
58 Industry News
62 People
66 New Products & Services
77 Advertiser Index
78 Classified

PROFILE
87 Off Hours
Dr. David Paulson, president of Genoa Business Forms, earned a Ph.D. in applied linguistics.
By Andy Brown