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TABLE OF CONTENTS
March 2007

IN EVERY ISSUE
5 Mailbag
10 Industry News
66 New Products & Services
72 Supplier News
77 People
78 Team PSDA
84 Advertiser Index
88 Classified

COLUMNS
1 433 East Monroe
The Web-to-Print Effect
By Andrew Brown
6 President’s Message
Time for a New House
By James M. Riley, CDC
8 Strategic Sales
Treat Your Client Like a Date
By Dick Gorelick

INDUSTRY REPORT
68 Manufacturing
Part two of a three-part series that reviews a survey conducted by the Print Education Research Foundation. PERF and its partners surveyed print buyers about their attitudes toward suppliers, buying habits and future plans.

SPECIAL FEATURE
74 2007 Buyers’ Guide
Update

PROFILE
98 Off Hours
By LaShell Stratton

WEB-TO-PRINT COVER STORY
16 Web2Print 2.0
Web-to-print software experts change the print buying landscape forever.
By Rebecca Trela

WEB-TO-PRINT FEATURES
29 Something New Is in the Works
Automation turns web-to-print into “just add paper.”
By Rebecca Trela
38 W2P’s Impact on the Industry
Print veterans weigh in on web-to-print technology.
By LaShell Stratton
46 What’s on Your Mind?
A Q&A on web-to-print with AMGRAF Inc.’s CEO.
By Andy Brown

WEB-TO-PRINT CASE STUDIES
36 Banking on a New Solution
Omega Graphics helps Wells Fargo personalize its marketing collateral with web-to-print.
By LaShell Stratton
42 Color in the Web-to-Print World
Modern International Graphics designs a W2P solution for Sherwin-Williams.
By LaShell Stratton
50 The Window Treatment
Budget Blinds’ reliance on web-to-print is open and shut.
By Andy Brown

FEATURE
60 Helping Print Providers See the Light
Rods and Cones assists clients with workflow and color management needs.
By LaShell Stratton

COMPETITIVE LANDSCAPE
54 Streaming in a Solution
Lightning Source uses print-on-demand technology to help its clients’ bottom lines.
By LaShell Stratton

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